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Kellogg says some consumers are ‘willing to pay more’ for healthier options

Cereal giant seeks to connect with more buyers with a relaunch of Kashi and focus on fiber for value-conscious shoppers.

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May 6, 2025 - 11:15
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Kellogg says some consumers are ‘willing to pay more’ for healthier options
Cereal giant seeks to connect with more buyers with a relaunch of Kashi and focus on fiber for value-conscious shoppers.
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