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Why startup investors are eyeing sports teams
Indian tech entrepreneurs and venture capitalists are increasingly investing in sports teams, viewing leagues as avenues for community building and brand development. This trend extends beyond traditional sports, with leaders backing teams in eCricket, pickleball, and volleyball. Unlike celebrity ownership, these founders bring an entrepreneurial approach, shaping leagues and fostering long-term growth.
Indian tech entrepreneurs and venture capitalists are increasingly investing in sports teams, viewing leagues as avenues for community building and brand development. This trend extends beyond traditional sports, with leaders backing teams in eCricket, pickleball, and volleyball. Unlike celebrity ownership, these founders bring an entrepreneurial approach, shaping leagues and fostering long-term growth.
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